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The Basics of Branding Your Gym
The Basics of Branding Your Gym

The Basics of Branding Your Gym

Author: Mark Campbell

When you’re trying to convey why your gym exists, what you stand for, and how you want to serve your clients’ needs, there are three main ways to do it. First, you have the words and phrases that can become a core component of how you communicate on a day to day basis. Second, you can back this up with how you treat people. And third, you can convey key messages through your branding.

How to Start Your Online Personal Training Business
How to Start Your Online Personal Training Business

How to Start Your Online Personal Training Business

Author: Artemis Scantalides

If you’re a personal trainer or gym owner, you’ve likely heard horror stories from your peers about their studios closing in the wake of COVID-19 or even them leaving the fitness industry. In this candid interview, Artemis shares how you can overcome your fear of training online, tactics for improving your marketing reach, why virtual classes are a thing of the past, and much more.

Make more money selling training online: TrainHeroic Marketplace PageBuilder 3.0
Make more money selling training online: TrainHeroic Marketplace PageBuilder 3.0

Make more money selling training online: TrainHeroic Marketplace PageBuilder 3.0

Cal Strength leveraged this optimized page design to increase their online training sales conversions by 38%. Now you can use it too. Meet Marketplace PageBuilder 3.0, our most recent enhancement to the TrainHeroic Marketplace. 3.0 is a new product listing template...

Improve Your Gym With A Good Cleaning
Improve Your Gym With A Good Cleaning

Improve Your Gym With A Good Cleaning

Author: Mark Campbell

I know all too well that many people are still reluctant to return to where they used to train before the pandemic struck. And those who’ve never had a gym membership are reluctant to sign up for one. With this in mind, your gym needs every competitive advantage it can get. If your trainers, equipment, and location are nearly identical to other facilities in your area, maintaining a clean and tidy space might be the difference between gaining a client and losing them.